Morten Grubak

Global Executive Creative Director, Virtue Worldwide (VICE Media Group).
He is the Global ECD at VIRTUE, The Creative Agency by VICE. For the last three years, he's led VIRTUE's European agencies before taking the responsibility for VIRTUE's Global Innovation lab, leading them from non-contenders to top 3 most awarded agencies in the world (Craft, Cannes Lions 2019).

Trailblazing projects like adDRESS THE FUTURE — the world's first digital clothing collection direct to consumers and The Coca-Cola Company's very first NFT, make Morten a pioneer within the Metaverse.

A philanthropic entrepreneur by heart, Grubak also co-founded Sky.Garden; a phone-based e-commerce platform allowing African females to get around the archaic laws keeping them from owning businesses. Sky.Garden was honored as Start-up of the Year by the Danish Digital Association.

19:30 — 21:00