Several months ago the panel on the necessity of social media and other communication channels to the cultural institutions seemed to be relevant. The official site with short description and the coming programme could be sufficient. Still, the events of the last weeks showed us that this is crucial to develop communication channels and to stay in touch with the audience. Every cultural institution today is more than just an exhibition venue, this is also the place where lectures and concerts are held, where one can buy souvenirs or books.
So, how to keep your audience online? How to stay competitive online and attract the new audience? How to develop new formats?
We invite you to join our discussion. We will send a link to the online event to all registered participants an hour before the start.
